3 Things and Should Learn from Zara

As I have discussed about Urban Outfitters in my previous blog post, I am going to take a look at Zara, another well-known clothing brand, and compare how both of these brands are using social media. The values that Zara, which is one of the largest international fashion companies, defines themselves with are beauty, clarity,Continue reading “3 Things and Should Learn from Zara”

How Urban Outfitters Promotes Themselves on Social Media?

Be yourself; Everyone else is already taken. — Shuzhen Personally, I’m really interested in fashion and I also love shopping. Urban Outfitters is one of my favorite shops and I always love to go their stores and try clothes on. As I am taking strategic social media communication course at Drexel University, I chose toContinue reading “How Urban Outfitters Promotes Themselves on Social Media?”

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